DIY Market Size & Share Analysis - Growth Trends & Forecasts (2023 - 2028)

The report covers Global DIY Home Improvement Market Analysis & Share and is Segmented By Product Type (Lumber and Landscape Management, D cor and Indoor Garden, Kitchen, Painting and Wallpaper, Tools and Hardware, Building Materials, Lighting, Plumbing and Equipment, Flooring, Repair and Replacement, and Electrical Work), By Distribution Channel (DIY Home Improvement Stores, Specialty Stores, Online, Furniture, and Other Physical Stores), and By Geography (North America, South America, Europe, Asia-Pacific, and Middle-East and Africa). The report offers market size and forecasts for the Global DIY Home Improvement Market in value (USD billion) for all the above segments.

DIY Home Improvement Market Size

DIY Home Improvement Market Summary
Study Period 2018-2027
Market Size (2023) USD 773.90 Billion
Market Size (2028) USD 915.26 Billion
CAGR (2023 - 2028) 3.41 %
Fastest Growing Market Asia-Pacific
Largest Market North America

Major Players

DIY Home Improvement Market Major Players

*Disclaimer: Major Players sorted in no particular order

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DIY Home Improvement Market Analysis

The DIY Home Improvement Market size is estimated at USD 773.90 billion in 2023, and is expected to reach USD 915.26 billion by 2028, growing at a CAGR of 3.41% during the forecast period (2023-2028).

Do-it-yourself (DIY) is designing and modifying any project yourself. This technique allows customers to develop eye-catching projects without any professional help. It is a comprehensive term mainly referring to creating or modifying innovative products like shoe holders, letter boards, wall painting, and many others. DIY home improvement products used in building maintenance, plumbing, and other home improvement purposes are considered the target products of the market. DIY home improvement products and activities allow homeowners to execute tasks by themselves with the help of DIY home improvement tools, equipment, and appliances. The changes in lifestyles have increased interest in DIY interior designing.

The outbreak of the COVID-19 pandemic had a positive impact on the DIY home improvement market. As the government imposed nationwide lockdowns and travel restrictions, people were forced to stay and work from their homes. This increased the demand for do-it-yourself jobs to conduct simple home improvement activities. In addition, social media platforms and e-commerce further assisted in boosting market growth.

The global do-it-yourself (DIY) home improvement market has grown significantly in recent years and is expected to expand significantly throughout the forecast period. The rising popularity of DIY products among consumers and the significant increase in the adoption of innovative technologies are expected to drive the growth of the do-it-yourself (DIY) home improvement market in the forecast years. Moreover, in developing regions, the growing population of working women and their participation in the decision-making process for home decoration are also boosting the sales of products required for such projects. Subsequently, there is increasing adoption of DIY home improvement products. The use of DIY products lowers long-term costs than work outsourced to expensive labor. Therefore, the demand for DIY home improvement products is a significant factor driving the market studied.

DIY Home Improvement Market Trends

This section covers the major market trends shaping the DIY Home Improvement Market according to our research experts:

North America and Europe Account for the Largest Market Shares

North America is anticipated to account for the major revenue share in the global market throughout the forecast period, owing to growing urbanization and rising consumer disposable income. Other factors projected to fuel market revenue growth in the region include rising participation in home décor initiatives and an increased interest in enhancing the visual appeal of homes. The increased popularity and adoption of RTA furniture in the United States are driving the market. In the United States, the popularity of innovatively designed ready-to-assemble (RTA) furniture is growing. Customization is becoming more popular. Thus, leading vendors are producing custom-designed RTA furniture for bespoke interiors. This has helped them to attract more DIY consumers, resulting in increased revenue. Similarly, Europe is predicted to experience a significantly faster revenue CAGR throughout the projection period, owing to the installation of smart infrastructure in countries such as the United Kingdom, France, and Germany. Growing investments by home improvement enterprises in creating new home improvement techniques is another factor projected to fuel market revenue growth.

DIY Home

DIY Shops are Preferable Distribution Channels for the Industry

As a majority of DIY resources are online, in-store display plays a major role in how DIY consumers learn to manage DIYs. Big-box retailers have seen a boost in sales by implementing these tactics, and these are also just as useful for small and local home improvement businesses. Most often, small businesses excel over big box stores in terms of customer service and store-consumer relationships. 82% of all DIYers are likely to explore products in the store, even if the final purchase is made online. Millennial DIYers are more likely to seek the product and make the final purchase of quality products in-store, especially for products like paint.

DIY  home improvement

DIY Home Improvement Industry Overview

The report covers major international players operating in the DIY home improvement market. In terms of market share, few major players currently dominate the studied market. However, the demand is driven by consumer income. Large companies compete through volume purchasing, breadth of products, and effective merchandising and marketing. Small companies focus on a market segment and compete through the depth of products and superior customer service.​Some of the key players operating in the market are Lowe's, Menard Inc., Walmart Inc., ADEO, and The Home Depot among others.

DIY Home Improvement Market Leaders

  1. Lowe's

  2. Menard Inc.

  3. Walmart Inc.

  4. ADEO

  5. The Home Depot

*Disclaimer: Major Players sorted in no particular order

DIY Home Improvement Market Concentration
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DIY Home Improvement Market News

  • In February 2021, Home Depot recently opened a new distribution center in Dallas, Texas, focused on the fast fulfillment of online orders. The new 1.5 million-square-foot facility is expected to deliver millions of online products directly to customers' homes or for pickup at local stores.
  • In January 2021, Walmart, a leading retail corporation, launched a new fin-tech start-up specifically discovered to produce and supply unique, inexpensive, and current financial DIY solutions to associates and customers.

DIY Home Improvement Market Report - Table of Contents

  1. 1. INTRODUCTION

    1. 1.1 Study Assumptions and Market Definition

    2. 1.2 Scope of the Study

  2. 2. RESEARCH METHODOLOGY

  3. 3. EXECUTIVE SUMMARY

  4. 4. MARKET INSIGHTS AND DYNAMICS

    1. 4.1 Market Overview

    2. 4.2 Market Drivers

    3. 4.3 Market Restraints

    4. 4.4 Value Chain/Supply Chain Analysis

    5. 4.5 Porter's Five Forces Analysis

      1. 4.5.1 Threat of New Entrants

      2. 4.5.2 Bargaining Power of Buyers/Consumers

      3. 4.5.3 Bargaining Power of Suppliers

      4. 4.5.4 Threat of Substitute Products

      5. 4.5.5 Intensity of Competitive Rivalry

    6. 4.6 Insights on Latest Trends and Technological Innovations in the Industry

    7. 4.7 Impact of COVID-19 on the Market

  5. 5. MARKET SEGMENTATION

    1. 5.1 By Product Type

      1. 5.1.1 Lumber and Landscape Management

      2. 5.1.2 Decor and Indoor Garden

      3. 5.1.3 Kitchen

      4. 5.1.4 Painting and Wallpaper

      5. 5.1.5 Tools and Hardware

      6. 5.1.6 Building Materials

      7. 5.1.7 Lighting

      8. 5.1.8 Plumbing and Equipment

      9. 5.1.9 Flooring, Repair, and Replacement

      10. 5.1.10 Electrical Work

    2. 5.2 Distribution Channel

      1. 5.2.1 DIY Home Improvement Stores

      2. 5.2.2 Specialty Stores

      3. 5.2.3 Online

      4. 5.2.4 Furniture and Other Physical Stores

    3. 5.3 Geography

      1. 5.3.1 North America

      2. 5.3.2 Europe

      3. 5.3.3 Asia-Pacific

      4. 5.3.4 South America

      5. 5.3.5 Middle East and Africa

  6. 6. COMPETITIVE LANDSCAPE

    1. 6.1 Market Concentration Overview

    2. 6.2 Company Profiles

      1. 6.2.1 Groupe ADEO

      2. 6.2.2 Home Depot

      3. 6.2.3 Lowe's Companies Inc.

      4. 6.2.4 Menard

      5. 6.2.5 Walmart

      6. 6.2.6 Ace Hardware

      7. 6.2.7 Travis Perkins

      8. 6.2.8 Kingfisher PLC

      9. 6.2.9 Hornbach Holding

      10. 6.2.10 Bauhaus

      11. 6.2.11 Obi (Tengelmann)

      12. 6.2.12 Hagebau

      13. 6.2.13 Maxeda

      14. 6.2.14 Crate and Barrel*

    3. *List Not Exhaustive
  7. 7. MARKET OPPORTUNITIES AND FUTURE TRENDS

  8. 8. DISCLAIMER

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DIY Home Improvement Industry Segmentation

"Do-it-yourself" ("DIY") is the method of building, modifying, or repairing things without the direct aid of experts or professionals. A complete background analysis of the DIY home improvement market, including the assessment of the economy and contribution of the sectors in the economy, market overview, market size estimation for key segments and emerging trends in the market segments, market dynamics and insights, and key statistics, is covered in the report. The market is segmented by Product Type (Lumber and Landscape Management, Décor and Indoor Garden, Kitchen, Painting and Wallpaper, Tools and Hardware, Building Materials, Lighting, Plumbing and Equipment, Flooring, Repair and Replacement, and Electrical Work), Distribution Channel (DIY Home Improvement Stores, Specialty Stores, Online, Furniture, and Other Physical Stores), and Geography (North America, South America, Europe, Asia-Pacific, and Middle East and Africa). The report offers market size and forecasts for the Global DIY Home Improvement Market in value (USD billion) for all the above segments.

By Product Type
Lumber and Landscape Management
Decor and Indoor Garden
Kitchen
Painting and Wallpaper
Tools and Hardware
Building Materials
Lighting
Plumbing and Equipment
Flooring, Repair, and Replacement
Electrical Work
Distribution Channel
DIY Home Improvement Stores
Specialty Stores
Online
Furniture and Other Physical Stores
Geography
North America
Europe
Asia-Pacific
South America
Middle East and Africa
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DIY Home Improvement Market Research FAQs

The DIY Home Improvement Market size is expected to reach USD 773.90 billion in 2023 and grow at a CAGR of 3.41% to reach USD 915.26 billion by 2028.

In 2023, the DIY Home Improvement Market size is expected to reach USD 773.90 billion.

Lowe's, Menard Inc., Walmart Inc., ADEO and The Home Depot are the major companies operating in the DIY Home Improvement Market.

Asia-Pacific is estimated to grow at the highest CAGR over the forecast period (2023-2027).

In 2023, the North America accounts for the largest market share in the DIY Home Improvement Market.

DIY Home Improvement Industry Report

Statistics for the 2023 DIY Home Improvement market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. DIY Home Improvement analysis includes a market forecast outlook to 2028 and historical overview. Get a sample of this industry analysis as a free report PDF download.

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