Microgreens Market Size
Study Period | 2017-2027 |
Market Size (2023) | USD 230.99 Billion |
Market Size (2028) | USD 315 Billion |
CAGR (2023 - 2028) | 6.40 % |
Fastest Growing Market | Asia Pacific |
Largest Market | North America |
Major Players*Disclaimer: Major Players sorted in no particular order |
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Microgreens Market Analysis
The Microgreens Market size is expected to grow from USD 230.99 billion in 2023 to USD 315 billion by 2028, at a CAGR of 6.40% during the forecast period (2023-2028).
- Microgreens are soft, tiny vegetable greens that are available for consumption. They are usually used to improve the color, texture, or flavor of various cuisines such as pasta, pizza, omelets, and salads due to their powerful aromatic flavor and range of colors and textures. The health benefits associated with the consumption of microgreens are they help manage weight, avoid chronic medical conditions, boost immunity, and improve mental health.
- The microgreens market is driven by chefs that use them as flavor enhancements and as colorful garnishes on their plates, but there is another niche industry that pushes new growth within this segment, cosmetics. These micro greens are processed into oils and ingredients for consumer items like shampoo and skincare products. Microgreens contain a lot of vitamins A and B in addition to many other micro-elements, making them very attractive ingredients for personal care product manufacturers. Over the long term, this is expected to boost the demand for microgreens.
- Broccoli, lettuce, arugula, and basil are some of the important microgreens grown across various regions through hydroponics and vertical farming. North America accounted for the largest market share in 2021. The United States is a major contributor to the share of the region, followed by Canada and Mexico.
Microgreens Market Trends
This section covers the major market trends shaping the Microgreens Market according to our research experts:
Rise in Adoption of Indoor Farming
The growing population has led to increased food demand which made farmers turn towards high-tech production methods like indoor farming because of the decrease in productive land. Along with this, the growing health consciousness has led people to consume a diet full of nutrients, which has led to the adoption of indoor farming practices. Consumers not only practice indoor farming at home, but it is also largely being cultivated in major greenhouses. Thus, the market for microgreens is anticipated to grow in the years to come. According to a survey by Artemis, an intelligence platform, almost 16% of growers in indoor cultivation are involved in microgreens production.
In addition to these factors, the increased acceptance of agricultural mechanization and increased knowledge of high-tech farming techniques like hydroponics, aeroponics, and aquaponics are anticipated to promote the expansion of the microgreens industry. With consumers across the world turning toward healthy diets, the demand is increasing, and the production of microgreens is anticipated to increase in the coming years. This rising adoption of protected cultivation has led the market to grow moderately.
Furthermore, in Canada, there has been a steady increase in greenhouse vegetable production, including microgreens, and it is anticipated that the multi-decade trend of growth will continue in the near future. The success of greenhouse technology is boosting the microgreens market. Thus, the revenue has stabilized with the growth in demand, which, in turn, has aided in the market growth.
North America is One of the Largest Markets for Microgreens
North America accounted for the largest share of the microgreens industry in 2021. The rise in the awareness of health benefits and balanced diets has made people in this region include green vegetable salads and organic-based food items including microgreens in their diets which is increasing the market for microgreens. With the help of enhanced indoor and vertical farming practices, US growers have been able to produce microgreens on a large scale. For instance, According to Agrilyst, an intelligence platform, the distribution of greenhouses in the United States in various areas varied, but the production of microgreens in greenhouses was most prevalent in the South and Northeast regions, accounting for 71% and 59%, respectively in 2020. Moreover, hydroponic farming generates the highest revenue for Californian farmers. Therefore, crops such as broccoli, lettuce, and salad vegetables are grown, which are best suited for this farming technique.
Many retailers are providing "Certified Naturally Grown" microgreen seeds to local restaurants and farmers in the United States, which can be grown hydroponically and through vertical farming in the country. Canadian farmers rely on indoor farming than greenhouse farming for growing microgreens because of the electricity needed for lighting. Growing indoors eliminates many of the pest and disease problems of outdoor production. Thus, organic farmers are tapping into this market due to the increased demand from chefs that use them as flavor enhancements and colorful garnishes.
Microgreens Industry Overview
The microgreens market is fragmented and highly competitive due to the presence of many major players. The key players in the microgreens market contributing to the market include Farmbox Greens LLC, The Chef’s Garden Inc., Aerofarms LLC, Living Earth Farms, Good Leaf Farms, Jiangsu Skyplant Greenhouse Technology Co. Ltd, and Shanghai Dehuan Industry Co. Ltd. The major players are adopting new product launches and expansion strategies for global growth in the microgreens market.
Microgreens Market Leaders
Farmbox Greens
AeroFarms
Chef's Garden
Good Leaf Farms
Living Earth Farms
*Disclaimer: Major Players sorted in no particular order
Microgreens Market News
October 2021: AeroFarms, a leader in indoor vertical farming, expanded its distribution of leafy greens to more than 350 Stop & Shop Stores across the Northeast and New England regions, including New Jersey, New York, Connecticut, Massachusetts, and Rhode Island.
March 2021: The indoor agriculture company Gotham Greens has opened a 10-acre facility in Northern California, its first West Coast greenhouse location, using funding from its most recent 87 million Series D capital raise. This expansion will increase its total annual production to 40 million heads of lettuce and herbs.
December 2020: Precision Indoor Plants partnered with Aerofarms for the Lettuce Project. This project uses pioneering indoor agriculture science and technology to extend the shelf-life of lettuce, resulting in more marketable food for consumers, less waste, and increased profits for farmers.
Microgreens Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions
1.2 Market Definition and Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET DYNAMICS
4.1 Market Overview
4.2 Market Drivers
4.3 Market Restraints
4.4 Value Chain Analysis
5. MARKET SEGMENTATION
5.1 Type
5.1.1 Broccoli
5.1.2 Lettuce and Chicory
5.1.3 Arugula
5.1.4 Basil
5.1.5 Fennel
5.1.6 Carrots
5.1.7 Sunflower
5.1.8 Radish
5.1.9 Peas
5.1.10 Other Types
5.2 Farming
5.2.1 Indoor Farming
5.2.2 Vertical Farming
5.2.3 Commercial Greenhouses
5.2.4 Other Farming
5.3 Growth Medium
5.3.1 Peat Moss
5.3.2 Soil
5.3.3 Coconut Coir
5.3.4 Tissue Paper
5.3.5 Other Growth Mediums
5.4 Distribution Channel
5.4.1 Hypermarkets/Supermarkets
5.4.2 Restaurants
5.4.3 Other Distribution Channels
5.5 Geography
5.5.1 North America
5.5.1.1 United States
5.5.1.2 Canada
5.5.1.3 Mexico
5.5.1.4 Rest of North America
5.5.2 Europe
5.5.2.1 Netherlands
5.5.2.2 Spain
5.5.2.3 Germany
5.5.2.4 France
5.5.2.5 Rest of Europe
5.5.3 Asia-Pacific
5.5.3.1 China
5.5.3.2 India
5.5.3.3 Singapore
5.5.3.4 Australia
5.5.3.5 Rest of Asia-Pacific
5.5.4 South America
5.5.4.1 Brazil
5.5.4.2 Chile
5.5.4.3 Argentina
5.5.4.4 Rest of South America
5.5.5 Middle East & Africa
5.5.5.1 Algeria
5.5.5.2 Saudi Arabia
5.5.5.3 Egypt
5.5.5.4 South Africa
5.5.5.5 Rest of Middle East & Africa
6. COMPETITIVE LANDSCAPE
6.1 Most Adopted Strategies
6.2 Market Share Analysis
6.3 Company Profiles
6.3.1 AeroFarms LLC
6.3.2 Goodleaf Farms
6.3.3 Living Earth Farm
6.3.4 Farm Box Greens
6.3.5 Jiangsu Skyplant Greenhouse Technology Co. Ltd
6.3.6 Shanghai Dehuan Industry Co. Ltd
6.3.7 Chef's Garden Inc.
6.3.8 Madar Farms
6.3.9 Metro Microgreens
6.3.10 Gotham Greens
6.3.11 Greenbelt Microgreens
7. MARKET OPPORTUNITIES AND FUTURE TRENDS
Microgreens Industry Segmentation
Microgreens are shoots of salad vegetables that are picked just after the first leaves have developed. Microgreens have fully developed cotyledon leaves and usually, one pair of very small, partially developed true leaves. Microgreens are cultivated using various kinds of farming, such as vertical farming, indoor farming, and even commercial greenhouses.
The microgreens market is segmented by type (broccoli, lettuce and chicory, arugula, basil, fennel, carrots, sunflower, radish, peas, and other types), farming (indoor farming, vertical farming, commercial greenhouses, and other farming), growth medium (coconut coir, peat moss, soil, tissue paper, and other growth mediums), distribution channel (hypermarkets/supermarkets, restaurants, and other distribution channels), and geography (North America, Europe, Asia-Pacific, South America, and Middle East & Africa). The report offers the market sizes and forecasts in value for all the above segments.
Type | |
Broccoli | |
Lettuce and Chicory | |
Arugula | |
Basil | |
Fennel | |
Carrots | |
Sunflower | |
Radish | |
Peas | |
Other Types |
Farming | |
Indoor Farming | |
Vertical Farming | |
Commercial Greenhouses | |
Other Farming |
Growth Medium | |
Peat Moss | |
Soil | |
Coconut Coir | |
Tissue Paper | |
Other Growth Mediums |
Distribution Channel | |
Hypermarkets/Supermarkets | |
Restaurants | |
Other Distribution Channels |
Geography | |||||||
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Microgreens Market Research FAQs
How big is the Microgreens Market?
The Microgreens Market size is expected to reach USD 230.99 billion in 2023 and grow at a CAGR of 6.40% to reach USD 315 billion by 2028.
What is the current Microgreens Market size?
In 2023, the Microgreens Market size is expected to reach USD 230.99 billion.
Who are the key players in Microgreens Market?
Farmbox Greens, AeroFarms, Chef's Garden, Good Leaf Farms and Living Earth Farms are the major companies operating in the Microgreens Market.
Which is the fastest growing region in Microgreens Market?
Asia Pacific is estimated to grow at the highest CAGR over the forecast period (2023-2027).
Which region has the biggest share in Microgreens Market?
In 2023, the North America accounts for the largest market share in the Microgreens Market.
Microgreens Industry Report
Statistics for the 2023 Microgreens market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. Microgreens analysis includes a market forecast outlook to 2028 and historical overview. Get a sample of this industry analysis as a free report PDF download.