IT in Thailand Market Size
| Study Period | 2018 - 2028 |
| Base Year For Estimation | 2021 |
| Market Size (2023) | USD 6.77 Billion |
| Market Size (2028) | USD 13.65 Billion |
| CAGR (2023 - 2028) | 15.07 % |
| Market Concentration | Low |
Major Players
*Disclaimer: Major Players sorted in no particular order |
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IT in Thailand Market Analysis
The Thailand IT and Security Market size is expected to grow from USD 6.77 billion in 2023 to USD 13.65 billion by 2028, at a CAGR of 15.07% during the forecast period (2023-2028).
Increasing demand for digitization and scalable I.T. infrastructure is anticipated to drive the market's growth in the region.
- With digital transformation, organizations have become dependent on the success of creative applications and extensions that I.T. may provide. I.T. has become a critical competitive edge for most organizations. Moreover, I.T. outsourcing has become more than a simple cost reduction technique with cloud migrations and cloud service options. Therefore, this new form is driven by organizational motivations regarding business growth, customer experience, and competitive disruption.
- Looking at application development, companies such as Slack, GitHub, and WhatsApp, have successfully leveraged the benefits of outsourcing development. Back in 2017, WhatsApp, to keep operation costs low, resorted to Asia and Europe for tech talent. It hired offshore developers from many countries in Asia, including Thailand, Japan, and India, for the software build and kept its in-house employees focused on customer support and operations.
- Such organizations often look to scale up resources and include developers with unique skills that resort to I.T. outsourcing. The presence of flexible options, one being the dedicated team model, leverages cost-effectiveness in developed countries. Thus, hiring a team in low labor cost countries like Thailand reduces 50% of the salary budget at the same quality.
- One of the major causes of growing cyberattacks is the lack of skilled cybersecurity personnel in each industry. The availability of experienced cybersecurity professionals, especially in the Asia Pacific, is less than required. Experienced cybersecurity professionals must handle cyber threats for financial institutes, government organizations, and private sector/industrial businesses.
- Due to the COVID-19 pandemic, several businesses have employees working from home, and the need to adopt an I.T. system increased substantially. Companies have been increasingly moving their apps to the cloud or cloud-based platforms. This situation is augmenting the market growth.
IT in Thailand Market Trends
This section covers the major market trends shaping the Thailand IT & Security Market according to our research experts:
Increasing Demand For Digitalization And Scalable IT Infrastructure
- Regarding future technology plans, adopting emerging technologies is expected to grow exponentially as businesses look to replace outdated infrastructure. Public cloud giants like Google and AWS require on-demand, dynamic, and enormous scalability solutions.
- The adoption of 5G is expected to lead to the demand for efficient and scalable network infrastructure. With nearly 16% of large enterprises located in early 5G coverage areas, the adoption rate is expected to increase to 55% by 2025. The roll-out of the fifth generation of networks is changing the current IT infrastructure across automotive, AR/VR, mobile connectivity, and telecommunications, to name a few.
- AI, IoT, and robotic process automation are transforming the customer experience across fintech sectors, enabling the preference for scalable IT infrastructure in the wake of increased P2P transfers and payments, contactless bank cards, and cryptocurrency management via digital channels.
- According to Temasek Holdings, in 2020, Thailand's internet economy's value amounted to around USD 18 billion, and it is forecast to reach USD 53 billion by 2025. Moreover, the value of Thailand’s internet economy is projected to grow by 7% from 2019 to 2025, evolving its IT infrastructure.
- Furthermore, digital transformations and organizations turning to AI, RPA, Cloud, and IoT have opened up the role of IT outsourcing and service from being a cost reduction tool to a key strategic player. Moreover, security risks have heightened with software giants switching to the consulting and business process outsourcing model. Outsourcing security IT provides the advantage of 24/7 monitoring, with professional technicians working to prevent and patch security breaches.
- Therefore, enterprises have moved from focusing on core competencies and leveraging IT as a competitive edge. Managed IT, service providers, with large teams of trained specialists, are addressing impossible situations. Outsourcing software applications has quickened the time-to-market for companies with a tech background as a core competency.
IT Hardware and Devices to Hold Significant Share in the Market
- Laptops are devices that integrate all the input and output components such as CPU, Display, Mouse, keyboard, and speakers into a compact single unit. Laptops can be powered by an inbuilt battery and an external power supply using an AC Adapter.
- Laptops vary in design elements, form factors, and construction depending on the intended use. Some laptops include features such as solar charging, semi-flexible components, and many more, which are not found on most laptops.
- Laptops offer portability that enables laptop use at any desired location, such as the office, while traveling in flight, in cars, trains, and many more. Further, laptops also offer advantages such as low power consumption as laptops are very power efficient compared to desktops, provide power backup in case of power failure, and many more.
- Additionally, driven by the increasing usage of technology in multiple aspects of society, the information technology sector has been growing significantly in Thailand, offering a vast business potential for companies to meet sophisticated users and demanding customers.
- Thailand has been one of the most vibrant economies in the Association of Southeast Asian Nations (ASEAN) region. The country’s IT industry has increased and is becoming increasingly attractive to foreign investors. Businesses and government agencies are increasingly going digital, and more and more consumers are becoming tech-savvy.
IT in Thailand Industry Overview
The Thailand IT and Security Market is competitive owing to the presence of several global players. These players are focusing on further expanding their client base across the region and are adopting both organic and inorganic growth strategies.
- January 2022 - Samsung Electronics Co., a memory chip manufacturer, has succeeded in inventing in-memory computing technology, which allows the computer to run without the use of separate CPUs. Through in-memory computing, a new computing paradigm that aspires to perform both data storage and data computing in a memory network, Samsung has been trying to blend memory and system semiconductors for next-generation artificial intelligence (AI) chips.
- November 2021 - Intel collaborated with Snowflake to provide customers with performance and increased flexibility across public clouds with Snowflake’s data cloud using Intel Xeon Scalable processors.
IT in Thailand Market Leaders
HP Inc.
Samsung Electronics Co. Ltd
Intel Corporation
Dell Technologies Inc.
Acer Inc.
*Disclaimer: Major Players sorted in no particular order
IT in Thailand Market News
- April 2022 - Microsoft integrated new intelligent tools in Microsoft 365 that enable the users to focus on work and support effective reading and writing.
- April 2022 - HP is updating its Pavilion laptop line with new versions that feature 12th-generation Intel Core processors for "enhanced performance." The all-new Pavilion series – HP Pavilion 15, HP Pavilion 14, and HP Pavilion x360 – include not just a new processor but also ocean-bound plastics and recyclable aluminum.
IT in Thailand Market Report - Table of Contents
1. INTRODUCTION
1.1 Study Assumptions and Market Definition
1.2 Scope of the Study
2. RESEARCH METHODOLOGY
3. EXECUTIVE SUMMARY
4. MARKET INSIGHTS
4.1 Market Overview
4.2 Industry Attractiveness - Porter's Five Forces Analysis
4.2.1 Threat of New Entrants
4.2.2 Bargaining Power of Buyers
4.2.3 Bargaining Power of Suppliers
4.2.4 Threat of Substitute Products
4.2.5 Intensity of Competitive Rivalry
4.3 Assessment of the Impact of COVID-19 on the Industry
4.4 Coverage on major IT Imports and Exports - Thailand
4.5 Key Market Indicators in Thailand
5. MARKET DYNAMICS
5.1 Market Drivers
5.1.1 Increasing Demand for Digitalization and Scalable IT Infrastructure
5.1.2 Rapidly Increasing Cybersecurity Incidents and Regulations Requiring their Reporting
5.2 Market Restraints
5.2.1 Fragmented Nature of the Market and Growing Incidence of Data Breaches and Lack of Supporting Infrastructure
5.2.2 Lack of Cybersecurity Professionals
6. THAILAND IT MARKET SEGMENTATION
6.1 IT Hardware & Devices
6.1.1 Desktop
6.1.2 Laptop
6.1.3 Tablet
6.2 IT Software
6.2.1 Enterprise Software
6.2.2 Productivity Software
6.2.3 Application Development Software
6.2.4 System Infrastructure Software
6.3 IT Services
6.3.1 Business Process Outsourcing
6.3.2 IT Consulting and Implementation
6.3.3 IT Outsourcing
6.3.4 Other IT Services
7. THAILAND CYBER SECURITY MARKET SEGMENTATION
7.1 Cybersecurity Per-capita Spending
7.2 By Type
7.2.1 Cloud Security
7.2.2 Data Security
7.2.3 Identity Access Management
7.2.4 Network Security
7.2.5 Consumer Security
7.2.6 Infrastructure Protection
7.2.7 Other Types
8. COMPETITIVE LANDSCAPE
8.1 Company Profiles - List of Major IT Hardware Vendors
8.1.1 Simat Technologies Public Company Limited
8.1.2 Movaci Co. Ltd
8.1.3 Acer Inc.
8.1.4 Advice IT Infinite Company Ltd
8.1.5 HP Development Company, L.P.
8.1.6 Samsung Electronics Co. Ltd
8.1.7 Intel Corporation
8.1.8 Dell Technologies Inc.
8.2 Company Profiles - List of Major IT Software Vendors
8.2.1 Outsourcify
8.2.2 Hire Quality Software Co. Ltd
8.2.3 Tech Curve AI and Innovations
8.2.4 Fujitsu Thailand Co. Ltd (Fujitsu Limited)
8.2.5 Movaci Co. Ltd
8.2.6 AppSquadz Software Pvt. Ltd
8.2.7 G-Able Co. Ltd
8.2.8 Microsoft Corporation
8.3 Company Profiles - List of Major IT Cybersecurity Vendors
8.3.1 IBM Corporation
8.3.2 Cisco Systems Inc.
8.3.3 Fujitsu Thailand Co. Ltd
8.3.4 Red Sky Digital Ventures Ltd
8.3.5 Info Security Consultant Co. Ltd
8.3.6 Dell Technologies Inc.
8.3.7 Fortinet Inc.
8.3.8 CGA Group Co. Ltd
8.3.9 Intel Security (Intel Corporation)
9. INVESTMENT ANALYSIS
10. FUTURE OF THE MARKET
IT in Thailand Industry Segmentation
As the number of hacking incidents increases, the need to protect an organization's digital assets and network devices has also increased. IT security is a set of cybersecurity strategies that prevent unauthorized access to organizational assets such as computers, networks, and data. The report offers a comprehensive analysis of the Thailand IT and Security Market segmented by IT hardware, software, and services.
| IT Hardware & Devices | |
| Desktop | |
| Laptop | |
| Tablet |
| IT Software | |
| Enterprise Software | |
| Productivity Software | |
| Application Development Software | |
| System Infrastructure Software |
| IT Services | |
| Business Process Outsourcing | |
| IT Consulting and Implementation | |
| IT Outsourcing | |
| Other IT Services |
IT in Thailand Market Research FAQs
How big is the Thailand IT and Security Market?
The Thailand IT and Security Market size is expected to reach USD 6.77 billion in 2023 and grow at a CAGR of 15.07% to reach USD 13.65 billion by 2028.
What is the current Thailand IT and Security Market size?
In 2023, the Thailand IT and Security Market size is expected to reach USD 6.77 billion.
Who are the key players in Thailand IT and Security Market?
HP Inc., Samsung Electronics Co. Ltd, Intel Corporation, Dell Technologies Inc. and Acer Inc. are the major companies operating in the Thailand IT and Security Market.
IT in Thailand Industry Report
Statistics for the 2023 IT in Thailand market share, size and revenue growth rate, created by Mordor Intelligence™ Industry Reports. IT in Thailand analysis includes a market forecast outlook to 2028 and historical overview. Get a sample of this industry analysis as a free report PDF download.
