Market Trends of Camera Lens Industry
This section covers the major market trends shaping the Camera Lens Market according to our research experts:
Growing Adoption of Smartphones Equipped with Professional Grade Cameras
- There has been a continuous shift in demand for both interchangeable and non–interchangeable lens cameras due to the market share getting captured by smartphone cameras.
- Smartphones have evolved in the past ten years from being a medium of communication to multi-functional devices capable of performing multiple objectives. The magnitude of the customers purchasing smartphones makes it very suitable for companies to leverage the benefits of economies of scale.
- Smartphones have become a device, common with multiple camera setups where major players have gone to the extent of offering triple quad or more cameras within a single phone. These developments have significantly impacted the demand for camera lenses in the smartphone market. Incremental innovations in the developing security applications, such as facial recognition within a smartphone, are also generating robust demand for high-performance camera lenses in the smartphone sector.
- Moreover, smartphone shipments are expected to rise by the end of 2022, driving the demand for camera lenses. For instance, according to the US Census Bureau and Consumer Technology Association, smartphone sales are expected to reach USD 74.70 billion in 2022 compared to USD 73 billion recorded in 2021.
- Furthermore, many reputed brands have increased the number of smartphone cameras to be competitive in the market by providing excellent image quality with an array of new features, such as zoom, better HDR, portrait modes, 3D, and low-light photography. For instance, in November 2021, Vivo planned to launch NEX 5 smartphone in 2022 with a total of 7 cameras. Such possible developments are expected to drive the market as more consumers focus on camera quality during a smartphone purchase.
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Asia-Pacific is Expected to be the Fastest Growing Market
- The Asia-Pacific segment is expected to maintain dominance, as the region is home to various android smartphones used across the world and is also a home for raw materials such as Lanthanum, which makes up 50% of the digital camera lens.
- The increasing demand from end-user manufacturers motivates market suppliers to enhance their investment and capabilities for compact camera components. For instance, Holitech Technology, a component supplier of Xiaomi, invested USD 200 million between 2019-2022 in India to manufacture compact camera components, capacitive touch screen modules (CTP), etc., which would be sold to Xiaomi. Such developments are expected to drive the market studied.
- Moreover, the increased smart city initiatives also drive governments worldwide to invest in CCTV cameras. For example, the state governments in India are increasingly adopting video surveillance to improve security and safety. For instance, the Telangana government primarily focuses on improving surveillance on the streets to upgrade Hyderabad’s safety. It requested enterprises, public sectors, residential associations, and individuals to install closed-circuit television cameras (CCTVs) in and around their premises. Thus, such developments are driving the growth of the market studied.
- Significant demand for smartphones and other consumer electronic devices from countries such as India, China, the Republic of Korea, and Singapore, are encouraging many vendors to set up production establishments in the region.
- The rising adoption of consumer electronic devices in multiple countries positively contributes to the market’s growth. China was anticipated to have the highest number of smartphone users (more than 950 million), according to the Toluna group, followed by India, with around 829 million users, according to Cisco. Such statistics indicate the potential of the market in the region.
- Further, in terms of affordability for the camera lens, Chinese lenses are considered cheaper than those manufactured in Japan.
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