Market Share of Clickstream Analytics Industry
The market is fragmented with many legacy players and new players rolling out cost-effective solutions to help companies process and analyze data in real time and at scale.
- June 2019 - Data analytics startup IQLECT announced ShopIQ. The “enterprise-grade” analytics platform uses machine learning and predictive analytics to help online sellers provide real-time, 1-on-1 customer personalization to improve conversions and sales.
- January 2019 - Fastly, an edge cloud platform provider teamed with Microsoft planned to create a customer-facing solution for real-time analysis on high-volume click-stream data, based on Azure Data Explorer (ADX).
- October 2018 - Astronomer, creator of Apache Airflow platform, announced successful completion of its streaming data routing (“Clickstream”) division into the newly created MetaRouter, which would provide SaaS, private cloud and on-premise data routing solutions for organizations requiring enhanced security and flexibility.
Clickstream Analytics Market Leaders
Adobe Systems Incorporated
Oracle Corporation
Google LLC
IBM Corporation
Microsoft Corporation
*Disclaimer: Major Players sorted in no particular order
