Market Share of Headwear Industry
The headwear market is highly competitive due to the presence of several private players manufacturing counterfeit products of major brands to boost their sales. Therefore, the major companies are adopting innovative production strategies to set themselves apart from the crowd. For example, major companies are using new materials and partnering with celebrities to establish themselves in the headwear market. They are also offering sponsorships for various sports and events, leading to an increase in the sales of headwear products. Some of the key players in the headwear market include Adidas AG, Nike Inc., New Era Cap, Under Armour Inc., Pipolaki, Superdry PLC, New Balance Inc., and Boardriders Inc.
Headwear Market Leaders
Adidas AG
New Era Cap
Nike Inc.
Pipolaki
Under Armour Inc.
*Disclaimer: Major Players sorted in no particular order
![Headwear Market Concentration](https://s3.mordorintelligence.com/undefined/undefined_competitive_landscape.webp)