Market Trends of Production Printer Industry
This section covers the major market trends shaping the Production Printer Market according to our research experts:
Growth of Printing Applications in Packaging is Expected to Drive Growth
- Packaging applications generate the most substantial demand for production printers as digital package printing has become more mainstream. Product manufacturers are increasingly addressing focused groups of buyers through increasingly customizing cardboard boxes and labels.
- Packaging gained high importance. While many printers and converters used their printing systems for digital label production last year, folding cartons and flexible packaging are expected to become increasingly focused. With tactile elements on packaging materials and creatively designed outer packaging, brand owners further focus on driving the consumers' attention to their products.
- The developed markets offer opportunities based on product differentiation. Consumers in developed markets are willing to pay a premium for differentiation. Packaging can help change a product's perception and act as a price driver. This, in turn, is expected to create great print packaging opportunities by creating demands for innovation and design advances.
- The growth of e-commerce is expected to drive the demand for better packaging solutions worldwide. This is expected to drive the Production of Printing solutions in packaging to meet the market's needs, where competition is very high. The evolution of e-commerce is expected to create demands for printing methods that can match the speed, volumes, and standardization that this industry demands.
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Asia-Pacific is Expected to be the Fastest Growing Market
- Asia-Pacific is expected to be the fastest-growing market for Production Printing, with India, Indonesia, and Vietnam showing high growth rates markets. According to the CII (Confederation of Indian Industry), India is anticipated to become the fifth-largest consumer market by 2025.
- Also, the All India Federation of Master Printers (AIFMP) anticipates that the country consists of more than 250,000 MSMEs and large printers. The data from AIFMP also suggests that commercial printing in the country is increasing at an annual rate of around 10%, while digital printing is expanding at a robust growth rate of 30%.
- The production printer market is widespread in the Asia-Pacific region concerning multiple printing technologies and applications in various industries. A number of industries related to food and beverages, consumer electronics, and many others in countries such as China, India, Japan, and South Korea have resulted in significant demand for printing solutions in the region.
- The demand for standard products in Asia is increasing, so the region's middle and small-scale industries are expanding, resulting in significant digital printing packaging market growth. Higher investment in packaging industry research and development is also responsible for the growth of the digital printing packaging market in the region.
- The region has been witnessing investments in new manufacturing facilities and product launches. According to the Worldwide Market for Print 2.0 published by the Association for Print Technologies (APTech), India is anticipated to be the fastest-growing market for publishing at a CAGR of 8.1% per year, USD 1.2 billion in revenue from 2017 to 2021.
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