Fragrances and Perfumes News

Related Beauty and Personal Care Industry News

• June 2021: The Colgate Palmolive Sanex brand developed a shower gel, bath foam, and deodorant range using pre- and post-biotics to support skin microbiome. The BiomeProtect was launched in the United Kingdom and several EMEA markets, including France, Spain, Italy, Denmark, and South Africa. The BiomeProtect range is formulated with what Sanex labeled the "Triple Biotic Complex," a blend of inulin, butyl, and post-biotic biomimetics that work through various mechanisms to balance and optimize the skin microbiome.
• March 2021: Procter & Gamble (P&G) launched a refill format that uses 60% less plastic on some of their most popular shampoo brands in the United Kingdom. The format includes a reusable aluminum bottle and refillable pouches, including a flexible plastic packet and a rigid plastic neck. P&G uses this format to accommodate some of the Aussie, Head & Shoulders, Herbal Essences, and Pantene product lines in the United Kingdom.
• February 2021: Beiersdorf launched a new brand, O.W.N, in the category of face care products. The brand launched by the company only uses ingredients specially formulated for individualized skin care needs. With its innovative O.W.N face care brand, Beiersdorf is now explicitly responding to consumers’ growing desire for personalized skin care. The new brand is being launched in key European markets with a simple routine: facial cleansing plus daycare and evening facial cleansing plus night care. O.W.N uses artificial intelligence and is built around a proprietary algorithm that brings together Beiersdorf’s profound 140 years’ of skincare expertise and consumer knowledge

• March 2023: REIN launched the styling anti-dandruff shampoo in Australia for discerning consumers who value performance and aesthetics. As per the company’s claim, the shampoo is formulated with natural extracts and oils ingredients to moisture and repair hair.
• December 2022: Ouai Haircare elevated its dandruff care category with the launch of Ouai's anti-dandruff shampoo in the United States. As per the company's claim, the product is formulated using the Food and Drug Administration (FDA)-approved ingredient, 2% salicylic acid, to relieve dandruff symptoms and break down dandruff-causing bacteria to soothe the scalp.
• October 2022: Auretics Limited, India’s largest online retail platform, unveiled the expansion of organic shampoo with the launch of Miracle Aura premium onion black seed hair shampoo. As per the company’s claim, the shampoo is infused with vitamin C, vitamin E, anti-oxidants, onion seed oil, castor oil, argan oil, and Biotin, which aid in the rejuvenating-tired scalp and weak hair.
• February 2021: St Botanica launched the 'GO Range' for Hair Care. The GO colored purple shampoo from this range is made from linseed oil, purple mica, and sunflower oil. It is specially designed for bleached and blonde hair.

• October 2022: The Brazilian DTC men's brand Dr. Jones, which specializes in goods for men's skin, hair, and bathing, has been fully acquired by Grupo Boticário. With the goal of increasing the number of customers through Grupo Boticário's different sales channels in the middle term, the company said that Dr. Jones will still be sold through the brand's online store.
• In August 2021, singer Anitta joined forces with the beauty company Sol de Janeiro to spread Brazilian Beauty + Body Joy.The international pop icon released a limited-edition Sol de Janeiro x Anitta Hair & Body Fragrance Mist, marking the beauty company's first-ever celebrity collaboration.
• May 2021: Sol de Janeiro launched Brazilian Joia Dry Shampoo, and this is one of the two new launches that dropped in May. In addition to the dry shampoo, the company has also launched an aluminum-free deodorant. The company claims that the Sol de Janeiro Brazilian Joia Dry Shampoo is a Cheirosa 62-scented dry shampoo that provides the volume, movement, and feeling of freshly washed hair while absorbing oil.

• May 2022: Nubian Crown Hair Studio partnered with L'Oréal Professionals to launch DIA Light and DIA Richesse safe color for type 3 and 4 ethnic hair at their salon in Hyde Park, Johannesburg.
• November 2021: Zero-waste personal care brand Bhuman launched a new water-activated powdered unisex hair wash, a move the brand believes will enable it to make a bigger positive environmental impact given the high penetration of shampoo. The product is available in Malaysia, Hong Kong, and South Africa.
• October 2021: A South African natural hair care brand "Curls in Bloom" launched a new hair care products range. The products include hair shampoo, conditioners, hair masks, oils, curl-activating creams, and 11 other products.

• In March 2022, Dabur India Ltd. company launched virgin coconut oil, and the company claims the product assists in hair nourishment as the product is formulated by using 100% natural ingredients. The product is retailed in convenience stores and eCommerce websites operating across the country.
• In March 2022, Unilever PLC company launched its new hair and scalp product range in Walmart. The Beautiful Hair & Scalp range of products includes shampoos and conditioners manufactured with no sulfates, parabens, or dyes and are claimed to be color safe.
• In February 2022, Gold Series from Pantene brand of Procter and Gamble launched its new range of shampoo products, "New Lengths," with a partnership with Elthel's Club. These products are focused on retaining length for longer and stronger hair. The products are claimed to moisturize, strengthen and protect roots to the top for visibly longer hair.

• December 2022: Spectricept Care+ Hands, a hand sanitizer that will be listed on the Hand Hygiene and Associated Products and Services Tender within the non-alcohol-based hand disinfectant lot, will be available starting in May 2023, according to an official letter of intent from NHS Supply Chain obtained by SpectrumX, a UK-based healthcare and pharmaceutical company.
• July 2021: Cipla Health Ltd.'s Ciphands hand and surface hygiene brand has introduced a variety of products, including Ciphands Total Germ Protection Hand Wash, Ciphands Plus Mist Spray Hand Sanitizer, and Ciphands Smart Germ Protection Soap.
• March 2021: Cleancut announced the launch of the brand's first-ever foaming hand sanitizer. The fragrance-free formula is an FDA-approved disinfectant created with plant-derived ingredients.
• March 2021: Medimix, the flagship brand owned by AVA Group, announced the launch of its new range of Hand Sanitizer gel which is 100% natural with a combination of natural ingredients like aloe vera, Tulsi and has anti-bacterial properties.

• January 2022: L'Oréal acquired United States superfood skin care specialist Youth to the People​ in a move set to deepen ethical offerings in a very competitive market in male grooming product offerings.
• April 2022: Edgewell Personal Care Company launched new Schick Xtreme Men's Bamboo Hybrid Razors. The product is made with 100% recyclable packaging and flexible blades made with 75 percent recycled steel.
• April 2022: Beiersdorf AG's brand Nivea Men launched a skin-care moisturizer from recycled carbon dioxide. The product was obtained by the carbon capture and utilization (CCU) process. The climate care moisturizer has a soothing effect on the skin and adds a refreshing moisture boost.

• November 2022: Coty Inc. launched the first ever refillable perfume Chloé Rose Naturelle Intense. Its refillable bottles demonstrated reduced environmental impacts across Product Life Cycle Assessment indicators.
• June 2022: a new beauty brand TiL and renowned perfumer Francis Kurkdjian formed a perfume inspired by the Linden tree. Name of the perfume is " Eau-De-Toilette L'Eau-Qui-Enlace".
• September 2021: Estee Lauder launched a new collection of luxury perfumes having eight fragrances. This new collection of luxury perfume lasts 12 hours after a single application, owing to the new technology used by Estee Lauder known as the ScentCapture Fragrance Extender.

• September 2022: "We Sustain Beauty," a limited-edition shampoo and body wash launched by Davines, is intended to engage consumers and salons worldwide and promote the issue of regenerative organic agriculture in the beauty sector and beyond.
• June 2022: Bio-D introduced a new range of 100 percent naturally derived soap bars with over 65% certified organic content. The soap bars come in 100% recyclable cardboard packaging and feature three fragrances: lime and aloe vera, plum and mulberry, and mandarin.
• October 2021: Neal's Yard Remedies launched the new well-being "Beauty Box" for winter. The beauty box contains natural and organic products like Wild Rose Beauty Balm, Sensitive Restore + Smooth Serum, English Lavender Bath & Shower Gel, Aromatic Body Butter, Melissa Hand Cream, Organic Defense Aromatherapy Blend, Calming Temple Salve, and Quiet Time Tea.

• June 2022: Bajaj Consumer Care announced its plans to introduce new products in various categories, including hair oil, under its flagship Bajaj Almond Drops brand to capitalize on the brand equity of the well-known hair oil label.
• January 2022: Vedix, a customized Ayurveda beauty brand, launched a new hair oil product. According to the company, the new product is onion-based, and the strategy behind this innovation is to compete with other players by offering consumers good hair oils.
• July 2021: Marico invested 60% of the stake ​in Apcos Naturals Pvt. Ltd, which is a well-established brand that sells skincare and haircare products. The company's strategy for investing is to manufacture new hair care products that meet the consumers' preferences and maintain dominance in the industry.