Sports Apparel News

Related Apparel, Footwear & Accessories Industry News

• November 2022: Ray-Ban launched its first-ever Middle East-exclusive product, the Ray-Ban Legacy. The sunglasses came in a classic black, featuring gold detailing on the temples and a gold Ray-Ban logo. The sunglasses are a mix of modernity and ancestry, and their pair came in a custom-designed box showcasing the symbolic "shemagh" print, with the intricate packaging highlighting the brand’s first Middle East exclusive.
• July 2022: Lenskart partnered with the Middle East and North Africa’s e-commerce giant, noon.com, to expand its foothold and eyewear category across the region. Through this partnership, Lenskart is taking a step toward establishing itself as an omnichannel brand that is accessible to consumers across multiple touchpoints.
• February 2021: Safilo Group celebrated the Lunar New Year by unveiling a travel retail-exclusive pair of sunglasses from Jimmy Choo across the globe. The contemporary sunglass style featured a sleek, rounded, slim silhouette in acetate, and sunglasses were decorated with the "JC" Jimmy Choo logo on the temples. They came in a black, glitter, and gold color palette.

• In May 2022, GIIB Holdings Bhd, a supplier of rubber compounds, announced that it has opened its first glove production facility in Nilai, Negeri Sembilan. The company revealed that the new manufacturing facility, run by GIIB's 51%-owned subsidiary GIIB Healthcare Products Sdn Bhd, had five double former glove-dipping production lines with an annual production capacity of 1.05 billion units.
• In January 2022, Kimberly-Clark Professional revealed that it launched Kimtech Opal Nitrile Gloves. As per the company's claims, the newly launched industrial gloves were for increased comfort during prolonged wear and strong tactile sensitivity. The powder-free gloves were made without vulcanization accelerators 1, added sulfur, or natural rubber latex and protect the application by lowering the risk of Type I and Type IV glove-associated skin responses. The gloves were also claimed to have Low Derma Technology, a proprietary skin-protection function.
• In October 2021, Ansell Limited announced to invest USD 80 million over the next three years to build a new manufacturing facility in Tamil Nadu, India. The new facility is planned to have the capability to produce a wide range of products, with an initial focus on surgical and life science gloves for the domestic and export markets.

• In October 2022: Xena Workwear announced the launch of the Valence SD shoe. The Valence SD shoe is a Chelsea boot that was dissipative in nature and came with elastic side panels on both sides. One variant was made from LWG Certified leather in a chestnut shade, and the second material that was used for Valence SD shoes was vegan leather in the onyx shade.
• In August 2022: Indian-based Mallcom India, an integrated manufacturer of head-to-toe personal protection equipment, entered a new segment with the introduction of aesthetically designed safety shoes- FREDDIE. Mallcom India’s FREDDIE shoe range is aimed at protecting workers from all hazardous work environments.
• In August 2022: Blundstone, a leading safety footwear brand, launched RotoFlex, a new series of safety boots featuring BASF’s Infinergy Expanded Thermoplastic Polyurethane (E-TPU). Infinergy rebounded 55% of energy with each step and was lighter weight than conventional materials, which helped safety footwear wearers fight fatigue. Soft and elastic Infinergy provided optimal and continuous cushioning and shock absorption.

• In October 2022, House of Titan launched its new women's handbag brand, IRTH. The company offers handbags for various occasions like night outs, weekend getaways, work days, etc. With this launch, the company aims to make a turnover of approximately Rs 1000 crores over the next five years.
• In September 2022, Hermès announced the opening of a new duplex store within the Union Square shopping mall in Ho Chi Minh City, Vietnam.
• In September 2022, Tommy Hilfiger X Richard Quinn introduced a new capsule collection designed in collaboration with celebrated designer Richard Quinn, entitled Tommy Hilfiger X Richard Quinn Fall 2022. Quinn's use of bold patterns and exaggerated silhouettes is combined with Hilfiger's iconic take on American classics, such as the varsity jacket, the 5-pocket jean, and the chino.

• May 2022: CalidaHolding AG acquired the American premium lingerie brand Cosabella. The brand offers high-waisted panties, lace bralettes, strapless bras, wireless bras, push-up bras, t-shirt bras, baby dolls, camisoles, etc., with a wide range of cup sizes and shapes.
• March 2022: Zivame launched an online sale event, Grand Lingerie Festival, in partnership with Bollywood celebrity Ananya Pandey. The Grand Lingerie Festival sale promotes the brand’s sales through a widely distributed TV media campaign for which the brand made investments across all digital channels.
• May 2021: Japanese intimates brand Wacoal announced the release of My Bra Fit, an app that employs AI (artificial technology) technology to calculate users’ bra sizes and suggest products that suit their needs. Customers can select and shop these suggestions seamlessly.

• In August 2022: Adidas unveiled a new sportswear capsule collection. The new capsule collection features versatile pieces with minimalist aesthetics that are comfortable and can be worn throughout the day, and several are crafted partially from recycled materials. Some of the pieces include a women's rib dress, a men's classic tee paired with woven pants and a coach jacket, and a women's oversized hoodie with a rib crop top and biker shorts, among others.
• In May 2022: Lululemon Athletica, a performance apparel brand based in Canada, launched its first overseas technology center in Bengaluru, India—its first such center outside the North American market. As a result, the company will be able to enhance its capabilities and infrastructure to support the growth of the company around the world.
• In May 2022: Puma partnered with Sonee Sports, a Maldives-based sports and lifestyle marketplace, to launch the brand in the island nation. Through this partnership, the brand can expand its offline retail presence and explore other avenues for distribution in the new market, including e-commerce, sports clubs, and other distribution channels.

• In May 2023, Dabur India launched Dabur Herb’lActivated Charcoal toothpaste to attract younger consumers. Charcoal is known as a cleanser, detoxifier, and good absorbent. The company aimed to enhance its product portfolio with the launch of whitening toothpaste and cater to the demand of urban consumers.
• In November 2022, Vitro Naturals launched herb-rich and fluoride-free toothpaste. The product uses herbs like neem, cloves, babool, and mint leaves. The toothpaste protects against teeth and gum infections, bad breath, toothache, and cavities and reduces gum and tooth pain.
• In July 2022, Alacer Corp., a GlaxoSmithKline (GSK) consumer healthcare subsidiary, launched the eco-conscious toothpaste brand Natean. The toothpaste is made with botanicals, natural flavors, and fruit extracts.

• April 2023: Villain Lifestyle, a men’s fragrances, accessories, and grooming brand, announced the launch of its personal care range with a campaign starring actor Yash. The product launch included the launch of its new product, the Xtreme Foam Choco Mint Face Wash.
• March 2023: CODE, the brand under the Nourish Pvt. Ltd. company, announced the expansion of its haircare portfolio with the launch of its new hair serum. The company claims that the CODE Hair Serum is specifically designed for Indian men. Furthermore, the company claims that the product offers nourishing and strengthening properties that provide a good and healthy look for the hair and also aid in revitalization as the product consists of its unique blend of natural oils and advanced formula.
• February 2023: Nykaa announced the launch of its new brand, namely, Gentlemen’s Crew. The company claims that the brand includes a holistic range of grooming and personal care products. Further, Gentlemen’s Crew announced the launch of its robust portfolio of everyday essentials such as deodorants, beard care, and hair styling ranges.
• September 2022: the Japanese brand, Uno, launched its first sheet mask, which the company claims is exclusively designed for men.

• March 2023: Kimberly-Clark relaunched Huggies Complete Comfort baby diapers in India. The company claims that the relaunch of the product focused on 5-in-1 comfort for babies that include softness and absorption.
• October 2022: R for Rabbit launched a new baby care line, Pure & Beyond. The product range includes baby care products like baby creams, lotions, soaps, body washes, shampoos, baby powders, and baby oils. The company claims that the products are made with plant-based ingredients.
• April 2022: Sanosan, a premium baby skincare brand, launched a baby cleansing range that includes baby bath & shampoo, baby soap, and wash foam. The company claims that the products are enriched with hydrolyzed milk protein and organic olive extract.

• February 2023: GHD Group Pty. launched Duet: which is its first wet-to-straight styling tool. According to the company, Duet can replace both hair dryers and straighteners, by combining convection and conduction to dry, style, and set hair.
• August 2022: Shark Beauty launched the Shark FlexStyle air styling and drying system. The company claims that the product is a powerful hair dryer and a multi-styling tool to style the hair while it is drying, with no heat damage, and is for all types of hair.
• June 2022: Pattern Beauty Company, by actor and producer Tracee Ellis Ross, launched its first heat tool, a blow dryer in the United Kingdom. According to the company, the debut heat tool is a professional-grade blow dryer that provides faster drying with four attachments, a diffuser, wide-tooth comb, brush, and concentrator nozzle, designed specifically to help shape, stretch, and define curls and coils.
• March 2021: Wahl launched a new Below-the-Belt Trimmer under the name Wahl Manscaper. As per the company’s claims, the trimmer's integrated protection system prevents injuries. The company markets it with the tagline 'No Nicks. No Cuts. No Fear; This has features like a wrap-around safety guard, an adjustable dial that offers 20 different cutting lengths, and finely-ground stainless-steel blades to offer utmost comfort as per the company’s claim.