Market Size of United States Garden Seeds Industry
Study Period | 2018 - 2028 |
Base Year For Estimation | 2021 |
Market Size (2023) | USD 811.14 Million |
Market Size (2028) | USD 972.73 Million |
CAGR (2023 - 2028) | 3.70 % |
Market Concentration | Low |
Major Players*Disclaimer: Major Players sorted in no particular order |
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US Garden Seeds Market Analysis
The United States Garden Seeds Market size is expected to grow from USD 811.14 million in 2023 to USD 972.73 million by 2028, at a CAGR of 3.70% during the forecast period (2023-2028).
- A growing interest in sustainability among consumers has led to an increase in the number of home food gardens in the country. In the United States, a massive influx of the young generation, particularly millennials, is showing interest in home gardening. While some of the millennials' appeal lies in food gardening, the young gardeners are also branching out beyond vegetable gardening into flowers and other ornamental seeds. For instance, as per Gardening Statistics 2022, 35% of US households grow vegetables, fruits, and other food. Additionally, the internet today provides convenience to a shopper, along with instant satisfaction. It is easier to purchase various options, including seeds, over the internet. Hence, the growing internet marketing and sales trend, along with consumers' positive outlook toward home gardening, is boosting online sales for gardening seeds in the United States.
- Vegetables, such as tomatoes and cucumbers, among others, were preferred. With many people showing interest in gardening for the first time, there had also been a push to pool resources and collective knowledge on home food production. Further, the freshness and relatively better flavor of homegrown herbs are the primary factors leading to the increasing cultivation of herbs in home gardens.
- Also, the trend of consuming organic food has led to an increased number of households shifting to the cultivation of organic tomatoes and carrots, thus, pushing the demand for organic vegetable seeds. The players in the market are also promoting the sales of CCOF & USDA-certified organic, non-GMO, and open-pollinated organic carrot seeds. Hence, the increased interest in the organic production of vegetables and the initiatives from key companies are driving the market's growth.